Time-starved.
We all are to varying degrees.
In fact, I wrote about letting go that seemed to hit home with lots of bloggers.
But while I'm all about taking things off my to-do list, I also know that sometimes stuff just has to get done. So I try to work as efficiently as possible.
Being busy isn't the same as being productive.
Say it with me now.
So for you time-starved bloggers, try these tips to get more done with the time you have.
1. Use Templates
Don't reinvent the wheel. For images, save a few templates for pinnable images and collages you make. (Picmonkey and Canva are the easiest for collages because they're done for you, but you can make templates in Photoshop as well.)
For those of you that do a weekly series or other regular blog post, try this too. Copy the content from an already published post and paste it into a new post, then remove all but the basic structure of the post (intro, subheadings, etc). Then take that shell, make a few new posts, and save them as drafts. Now you've got the posts formatted and ready for the next one.
2. Pick on a Post or Project
If you have posts or projects that aren't time-sensitive, work on them a bit at a time. Kinda like picking a scab, but not as gross or unsanitary. Hee hee. I know I have some posts in my draft folder that are a little more complex than my average post, so I pick at them little by little.
3. Use Your Browser's Bookmark Bar for Frequently Visited Pages
In my bookmark bar, I have login pages for work apps, a Facebook group I visit often, a direct link to my Google Analytics, and more. When I was revamping my online courses, I had a direct link to the backend of WordPress where I edit courses too.
4. Provide Important Advertising/PR Info Up Front
Why waste your time and someone else's if you never, ever not-in-a-million-years don't offer product reviews? Sure, some people don't bother to read your PR/Advertising page, but many will. If you for certain don’t do reviews (or reviews about __), say so on your page. If there's no way you'll review a product under $50, just say you review products with a value of $50 or more. You get the gist.
5. Keep a Style Guide
I have a simple Word doc that lists my blog's HEX and RGB colors, the fonts I use, how I write certain words (e-book or ebook), my bio, and more. By having this in one place, I don't have to bounce from file to file… and I maintain consistency on my blog. (By the way, I devote an entire chapter to Style Guides in my Blog Design for Dummies book.)
6. Plan Content
Yes, yes, I do teach an entire course on this. But what a kick booty feeling it is to sit down, look at your editorial calendar, and know what to post to Instagram, tweet, or write for your next blog post. It's the ultimate way to be productive as a blogger! You don't have to plan out every single detail, but planning content ahead of time does indeed save time.
7. Learn Keyboard Shortcuts on Your Computer
I hope you're past Edit> Copy, Edit> Paste by now, so go further! Keyboard shortcuts will save you LOADS of time. I'm always hitting Cmd (Ctrl) + Z to undo something. On my Mac, I take screenshots of part of the screen on the DAILY using Cmd +Ctrl + Shift + 4, then pasting it into an email, Photoshop, or wherever.
If you use Photoshop, two of my faves: Cmd (Ctrl) + J to create a duplicate layer and, when you're in a text box, use Esc to back out of the box so you can click another text box easily.
Out of everything on this list, keyboard shortcuts just might be the one that saves me the most time.
8. And Create Typing Shortcuts on Your Phone
Speaking of shortcuts, spend five minutes making some on your phone. For example, when I type “gm” my iPhone, my Gmail address pops up as a suggested word. Easy peasy. I wrote about how to set up shortcuts here because you know you wanna.
9. Read Multiple Blogs Using an RSS Reader
Rumor has it RSS is dead. While that may mostly be true, I do still use Feedly so I can read lots of blogs without having to visit each site. It's a great way to have a list of blogs to share content from too.
10. Stop “Task-Switching”
Studies have shown multi-tasking really doesn't work, but we still try to get away with it. Or what's really more like “task-switching.” Instead of bouncing from one thing to another, try focusing on one task and sticking with it. For help on this see #23.
11. Work in Batches
Instead of doing the same task two or more times a day, do it once but for a longer period of time. Instead of six times a day, try two. You get the idea. Not every task is “batch-worthy,” but some common ones: responding to emails, writing posts, replies to blog comments, designing or editing images.
One thing I like to do is re-size photos in batches. You can use the free version of Fotosizer or do this in Photoshop.
12. Use Canned Responses
Have responses to your most common emails. That might be a “Thanks but I'm not interested” email or a request to guest post on your site (the legitimate ones, not the spammy ones). It doesn't mean every single response has to be exact, but you can then personalize it (with more than just a name).
13. Create an FAQ Page
If you get the same questions over and over, why not create a page of them? Someone just might stumble across that page and save themselves the trouble of reaching out.
14. Keep Your Files Organized
I consider myself pretty organized, but I've definitely been burned by a game of find-the-file. Name your files well and get a system that works. I use folders for purchased photos, post graphics, main blog design graphics, etc.
15. Have Only One or Two Places for Your Ideas
The more you have your blog ideas scattered all over the place, the more digging you have to do to find the ideas when you need them.
I have a Moleskin notebook I keep in my purse for those hand-written notes, and then I use Trello for the digital ones. That's it. I used to have more, but decided to consolidate after spending an ungodly amount of time trying to find my brainstorming notes for Media Kit Smash. It wasn't pretty.
16. Don't Overthink Everything
Bwhahahaha! I'm the WORST about this, but I KNOW when I do let things go, I finish so much faster. Sometimes you just have to jump in… or at least wade in. But you have to get in!
17. Automate Some Social Scheduling
Not all automation is evil. If you're interacting in social media – you know, like talking to people – then you're doing something right. CoSchedule is my current fave and I use Tailwind for Pinterest.
18. Get Off of Facebook
Seriously, you KNOW this but are you doing it? Facebook is the most unproductive time suck of all time. Do you really need to watch that video with the cute kitten on a unicycle?
If you really have no self-restraint (and don't feel bad if you're a sucker for kittens on unicycles), then install an app that blocks sites for a specified period of time. Do a search of “StayFocusd + YOUR BROWSER” to find a popular app that does the restraining for you.
19. Close Your Email App
It may not say “You've got mail!” any longer, but every time your email dings, you toggle over like Pavlov's dog to see what just landed in your inbox. Am I right? Just close the app until you're ready to spend some time whittling down your email.
20. Make Note of Camera Settings
Take lots of pictures for your blog? Write down your settings for those frequently-taken shots. You can even write down the time of day that works best and which rooms in your house has the best light.
21. You Don’t Have to Respond to Everything
You aren't going to ruin that PR rep's day if you don't respond. If you think there's potential for a relationship, go for it. But if you're getting spammy emails or poorly written pitches, just hit delete. You'll feel much better. Save those canned responses from #12 for the emails that matter.
22. Don’t Publish a Mediocre Post Just to Stick to a Schedule
What if that’s someone’s first time on your blog? Wait until you have something better to say.
23. Try Time Tricks (my favorite is the Pomodoro technique)
Sometimes you have to race against the clock to push yourself into action. My favorite is the Pomodoro technique.
24. Jot Down Thoughts Before You Write
It doesn’t have to be an official outline. And it doesn't have to be fancy. It can be either typed up or just notes scribbled in a pad. Take five minutes and brain dump, then let that help structure your post.
25. Or, Try Free Writing
Doing #24 might not work, depending on the topic you're writing about. Sometimes you might find it's more productive to just write without stopping. Don't edit, don't take a break, just write.
Pick Three Ways to Be Productive
Whew! That's quite a long list, but here's another tip: you don't have to do all of these yet. Pick three and work them into your blogging habits. Once those become second nature, pick three more. Before you know it, you'll be saving time you didn't think you had.
Spill It!
Leave a comment and tell me one you already do and one you plan to do!
Photo from Ashley Creates Things (oh and this post contains affiliate links)
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Hey- I'm Melissa! I'm a mom, side hustler, online course instructor, and brand marketer. I run a 6-figure blog helping online biz owners find their a-ha moments with can-do tips, tutorials, and online courses. I also work at Burt's Bees as the Social Media Strategist (yep, it's as cool as it sounds). Jump start your biz productivity with my free worksheet!
I do #3 (so I can’t choose that one, I guess!). It’s awesome. I have nine FOLDERS of bookmarks (for both business and personal). It’s a lifesaver.
NICE! I find the bookmarks really help me out for long complicated URLs that I can’t just start typing and have the browser autofill. Also, when I was working on Content Brew revisions for example, I had a link directly to the course page so I could get straight to work. Time saver!
I use bookmarks, have a somewhat organized file system on my computer (though I have found myself having to search through the desktop a little too often, so I need to tweak it), and I have done something similar to the Pomodoro technique. That last one works for little kids too. I use a timer when we’re picking up so they know it’s not going to last forever. I’m working on batching, but I do find myself jumping around (especially when I’m going through my emails). I think I’m going to start keeping my bullet journal next to me when I’m going through my emails and make a note of things that I want to check out, that way I don’t get sucked down a rabbit hole like I was last night. lol I keep my ideas in two places. I need to work on outlining posts. I think that would help me write more. I’m working on launching a new website and I am feeling so overwhelmed with everything that I need to do! There is so much information out there.
We do timers with our kids too! We make it a race to see how much we can pick up in x minutes! Great idea about the bullet journal as you go through email!
Bless you sweet angel for #8. Typing in my email on my phone is literally the worst.
Haha isn’t that tip life-changing?! I can’t stand typing out my email over and over and over. I also have shortcuts for my blog URL and things like that!
Thanks Melissa, Facebook, Pinterest and Neumi are all distracting. I love them because I read and learn a lot. This year my Blog Goal is the stay focused and create great content. Joting down Post ideas when they come to you is a great idea Keeping them in one place is another. I’m glad to see I’m not the only one to have trouble focusing. Thanks a bunch!
You’re welcome, Donna! Yes Pinterest can be a time suck too. My nemesis is Facebook so I’ve gotta really watch myself.
Hello Melissa,
Thumbs up for this great post!
I’ve been blogging for almost a year now and whenever I don’t tinker my blog and eventually ruin my design and content, I always brainstorm content to be published on my blog. I also read some motivational blogging tips from other bloggers (such as yours Melissa *wink*), so that I’ll have more ideas to be jot down.
Keep Blogging!
Great post this is! Thank you for your handful.. or 5, of tips. These have been noted for future use and I will consider them greatly. Keep it up 🙂
I stumbled upon your blog post just as I was surfing the net. Thanks for the tips. I had a blast reading your post. It’s worth reading. Nothing to be added here. My friend would love to see this. Thanks for sharing.
Thanks for the tips Melissa,
I’m going to work on the overthinking. Sometimes it seems like I’m trying to read every word on the internet about xyz before I will get started!
I also think the camera setting idea is brilliant.
I’m loving Pic Monkeys Hub – it makes saving graphic templates so easy.
I added a variety of disclosure statement blurbs to my style guide so I can quickly copy and paste into posts.
And…In the bookmarks at the top of my browser, I have folders with commonly used sites – one for all the graphics/photo sites, bank/spreadsheets, various analytics to keep tabs on, etc. With one click all the tabs are opened for a certain workflow.
Oh boy did I need this post today! I know I’m especially guilty of #10! Not just in blogging, but in LIFE! ha…ha? 😉
But I definitely keep a running list of blog post ideas (with notes and potential links, etc.) Which makes it so much easier when it comes time to sit down to blog.
Thanks for this post! I’ve definitely bookmarked it.
Really need to try the Pomodoro technique AND stop task switching.
Hi Mellisa,
Thanks for the post.
I’ve been struggling to nail a blogging process that makes blogging what I originally intended it to be – fun! I’ll be running with tips from this post for sure.
This list is all I need! Especially batching up my tasks when it comes to blog writing or responding to comments, which may take more time than expected.
I like the way you put it, Mellissa. That being busy is not the same as being productive. It’s all about doing the most in the least time possible.
If you would like to check a similar article on productivity, do click the link and feel free to share your thoughts.
Kind regards.